Sales & Marketing · Odoo Website Builder
Odoo Website Builder
Odoo Website is a drag-and-drop CMS that ships with SEO sitemap + schema.org defaults, multi-language out of the box, integrated blog + forum + live chat, and tight links to Sales / CRM / eCommerce. Best for product brands wanting a fast site without a separate WordPress + Webflow + Drift stack.
Book a free 30-min auditWho Odoo Website Builder is for
- ✓Marketing teams wanting a drag-and-drop CMS tied to CRM and eCommerce
- ✓Multi-language brands needing native locale routing and translation workflows
- ✓B2B companies needing landing pages, blog, and lead capture in one stack
- ✓Teams replacing WordPress + Yoast + WPML + Drift + a separate form tool
Top features
Drag-and-drop block builder
60+ pre-built section blocks (hero, features, pricing, testimonial, CTA). Custom blocks via theme. Block-level animation and reveal triggers.
SEO-ready by default
Per-page meta title, description, OG image. Auto-generated sitemap.xml. Schema.org JSON-LD for Organization, Article, Product. Performance budgets enforced in build.
Multi-language native
Locale routing (/en, /fr, /es) with per-locale page variants. Translation memory across pages. SEO hreflang automated.
Integrated blog
Blog with categories, tags, author profiles, related-post recommendations. Author bio pages for E-E-A-T. Newsletter signup forms embedded inline.
Forum + community
Optional forum for customer-led support content. Karma-based moderation. Top contributors surface in the customer portal.
Live chat
Branded live chat widget. Routing rules by page URL, geo, or referral source. Chat transcripts log to CRM. Slack integration for after-hours coverage.
A/B testing
Page-level A/B variants with visitor randomization. Goals tied to form submits, downloads, or page views. Statistical-significance calculator built in.
Forms and lead capture
Drag-and-drop form builder. reCAPTCHA + honeypot. Submissions create leads in CRM with full attribution (UTM source, landing page, page-views before submit).
Representative use cases
Product brand site
SaaS company runs marketing site + blog + docs + customer portal on Odoo Website. Forms create CRM leads with full UTM attribution. Multi-language (EN, FR, ES) without a separate translation plugin.
DTC brand with content marketing
DTC brand combines Odoo eCommerce + Website blog. Blog posts cross-link to product pages; product pages link to in-depth guides. Schema.org product + article markup boosts SERP CTR.
Trade-event landing page
Trade-show landing page with event registration form. Submissions create a CRM lead with the event tagged. Pre-event drip sequence triggered automatically.
Pricing
Odoo license
Odoo Custom tier ($46.80/user/mo) for full Website + Blog + Forum + eCommerce integration. Standard tier ($31.10/user/mo) covers Website-only.
Octura implementation
Octura Website implementation: $9K–$30K depending on theme customization, multi-language scope, form complexity, and SEO migration. Typical timeline 5–10 weeks.
Common integrations
- GA4, Meta Pixel, GTM for analytics
- Cloudflare CDN for global edge caching
- Mailchimp, Klaviyo (during migrations)
- Stripe + PayPal for direct checkout on landing pages
- Calendly for inline meeting booking
- Recapatcha + Cloudflare Turnstile for form protection
Related Odoo apps
Ready to scope an Odoo Website Builder deployment?
Book a free 30-minute audit. We'll walk through your current stack, identify the gaps Odoo Website Builder closes, and propose a fixed-fee implementation timeline.
Book a free 30-min auditOdoo Website Builder FAQ
01Can Odoo Website replace WordPress?
For most mid-market sites, yes. Odoo Website covers CMS + blog + forms + multi-language + SEO without the WordPress plugin sprawl. WordPress still wins for sites with very specific plugin requirements (custom membership flows, complex marketplace plugins). Odoo wins when you also want CRM, eCommerce, and helpdesk integrated.
02How does Odoo Website handle SEO?
Per-page meta + OG configurable inline. Sitemap auto-generated. Schema.org JSON-LD for Organization, Article, Product, BreadcrumbList. Lighthouse SEO scores typically 95+ out of the box. Performance budgets enforced in the build pipeline.
03Does Odoo Website support multi-language?
Yes. Native locale routing (e.g., /en, /fr). Per-locale page variants. Translation memory across pages. SEO hreflang automated. We've deployed sites in 6+ languages on a single Odoo instance.
04Can we run Odoo Website on a custom theme?
Yes. Custom themes are Vue + SCSS-based, similar to a standard CMS theme. We build custom themes for brands wanting full design control while keeping the Odoo CMS workflow.